In a bid to boost photography and popularity of image sharing on Google+, Google has acquired Nik Software, a German software company that makes mobile photography apps, according to The Verge. While Nik Software makes a range of apps, Google is interested in particular with Snapseed, which has had more than nine million users. The $4.99, but sometimes free app on iOS, has made its way to become one of the top photography apps for iPhone and iPad. Nik Software has released a Mac and Windows version of the app and had been working to release an Android app prior to the acquisition.
The Snapseed acquisition adds a strong arsenal to Google’s image editing and Google+ team while also allows for a very compelling built-in capabilities in Android to be added in future versions. Unfortunately there’s no word as to what will happen to iOS version of Snapseed, although makers of competing apps on iOS should see this as an opportunity to bolster its offering and take the spot from Snapseed should Google fold the app into its ranks and stop updating the iOS and desktop versions, much like what happened with the Gmail app Sparrow recently.