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Gmail for iOS gets an update which links the app directly to other Google apps, keeping user navigations within the Google sandbox. There’s a reason why the iOS versions of Google’s apps are better on iOS than Android.
Google doesn’t need to get iOS users to switch to Android. Google needs to make its iOS apps really compelling, far better than competing apps to get iOS users to use them, and when that threshold has been crossed, link them all up to keep everything inside Google.
The embrace, extend, extinguish principle is well and truly in effect.
It’s been almost a year since our first sponsored post appeared in Tumblr Radar. Since then, our fashion, entertainment, and brand partners have created some truly delightful blogs and racked up tens of millions notes on their posts.
We’re incredibly proud of our partners’ creativity and have been constantly amazed by how well these creations can fit into our Dashboards. So today we’re bringing these posts over to our mobile apps.
It works very simply: Every now and then you’ll see posts from our partners as you scroll through your mobile Dashboard.
Tumblr will be pushing native ads into the mobile stream
the Google – Facebook war is sure to be more vicious than the Google – Apple war because Google and Facebook have the same customers: advertisers. Users are their currency, and Facebook is about to rob the bank.
Apple has forbidden developers to use unique device identifiers (UDID) to track the behaviors of iOS device owners starting from iOS5, and in its place, it implemented Advertising ID and Identification for Vendors. This post explains how these two new identifiers work in comparison to UDID and what Limit Ad Tracking in iOS6 means. Essentially these were designed to provide better privacy options for consumers but Nick Arnott says it’s not as clear cut.
We are delighted to be one of Twitter’s partners as part of the launch of their new mobile and web cards. Starting today, embedded Path moments that have been syndicated to Twitter are now optimized in expanded Tweets, and the shared content deep links directly to Path.
You can now reshare and embed other people’s Vine videos from the app with the latest Vine app update. The embed code is only available from the video’s web page though, so it’s a bit more complicated than a simple reshare.